WP Umbrella Logo

Privacy Policy

At Liven Studio, we have a few fundamental principles :

  • We don’t ask you for personal information unless we truly need it.
  • We don’t share your personal information with anyone except to comply with the law, develop our products, or protect our rights.
  • We don’t store personal information on our servers unless required for the ongoing operation of one of our services.
  • We don’t sell any of your personal information

Below is our privacy policy about personal data, which incorporates these goals.

For the record, personal data are intended, under the GDPR regulation as:

any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person”.

The current Privacy policy has been largely inspired by Automattic privacy policy, and is available under a Creative Commons ShareAlike license, which means you’re more than welcome to steal it and repurpose it for your own use.

Liven Studio operates several websites including wp-umbrella.com and imageseo.io It is Liven Studio policy to respect your privacy regarding any information we may collect while operating our websites.

If you have questions about deleting or correcting your personal data please contact our support.

Website Visitors

Like most website operators, Liven Studio collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request.

Liven Studio purpose in collecting non-personally identifying information is to better understand how WP Umbrella’s visitors use its website. From time to time, WP Umbrella may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

Gathering of Personally-Identifying Information

Certain visitors to WP Umbrella’s websites choose to interact with Liven Studio in ways that require Studio to gather personally-identifying information. The amount and type of information that Liven Studio gathers depends on the nature of the interaction.

For example, we ask visitors who buy a licence for WP Umbrella to provide email address, country, name. Liven Studio collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with the service.

We do not store your payment information, but the third-party payment processors (Stripe) we engage may retain your payment information in accordance with their own privacy policies and terms.

Liven Studio does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Protection of Certain Personally-Identifying Information

Liven Studio discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Liven Studio’s behalf or to provide services available at Liven Studio’s websites, and (ii) that have agreed not to disclose it to others.

Even tough we do our best to use European based services, Some of those contractors and affiliated organizations may be located outside of the EU; by using Liven Studio’s websites, you consent to the transfer of such information to them. Liven Studio will not rent or sell potentially personally-identifying and personally-identifying information to anyone.

Other than to its employees, contractors and affiliated organizations, as described above, Liven Studio may disclose potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Liven Studio believes in good faith that disclosure is reasonably necessary to protect the property or rights of Liven Studio, third parties or the public at large.

If you are a registered user of an Liven Studio website and have supplied your email address, Liven Studio may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Liven Studio and our products.

We primarily use our various product blogs to communicate this type of information, so we expect to keep this type of email to a minimum. You can always unsubscribe to this type of communication by clicking on unsubscribe at the end of the email.

Liven Studio takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.

Gathering of Purely Technical and Anonymized Data

If you allow us to do so by opting-in in WP Umbrella’s plugin – and only if you allow us to do so – we might also collect purely technical data such as:

  • PHP version of your website;
  • WordPress version of your website;
  • Data about the plugins and themes that you use (title, description, version, editor slug);
  • PHP Errors (source file, line of the error, error code, and error backtrace);

We sometime share this purely technical data with plugin and theme editors in order to help them to improve their services.

In such situation, the data that we share is purely technical and totally anonymized. You will NEVER be contacted by a third-party because you use Liven Studio’s services.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns.

Liven Studio uses cookies to help WP Media identify and track visitors, their usage of Liven Studio website, and their website access preferences.

Liven Studio visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using WP Media’s websites, with the drawback that certain features of Liven Studio’s websites may not function properly without the aid of cookies.

Business Transfers

If Liven Studio, or substantially all of its assets, were acquired, or in the unlikely event that Liven Studio goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party.

You acknowledge that such transfers may occur, and that any acquirer of Liven Studio continue to use your personal information as set forth in this policy.


Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies.

These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer.

This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you.

This Privacy Policy covers the use of cookies by Liven Studio and does not cover the use of cookies by any advertisers.

Privacy Policy Changes

Although most changes are likely to be minor, WP Media may change its Privacy Policy from time to time, and in Liven Studio’s sole discretion.

Liven Studio encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

Contacting Us

If there are any questions regarding this privacy policy you may contact us by email at contact@wp-umbrella.com