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From Unpredictable Costs to Clear Pricing: InfluenceWP’s Switch to WP Umbrella

The WP Umbrella Team

When your agency manages dozens of e-commerce sites, things like reliable backups and proactive monitoring need to happen quietly in the background, without unexpected billing at the end of the month. Ryan Logan runs InfluenceWP, a boutique WordPress agency based in Charlotte, North Carolina.

Before switching to WP Umbrella, Ryan was using another maintenance tool. It worked, but not without friction. The pricing model was hard to track, and basic features (such as hourly backups) came at a steep cost.

Company Snapshot

Company Card:

  • Name: InfluenceWP
  • Website: https://influencewp.com
  • Location: Charlotte, North Carolina, US
  • Founded: 2016
  • Sites managed: ~50


InfluenceWP provides website care and builds, hosting, WordPress support, product review consulting, and technology stack audits. A majority of the sites Ryan manages are e-commerce, where reliability and uptime are critical.

WP Umbrella’s simple, transparent, pay-as-you-go pricing was a big factor in being able to scale an agency. With WP Umbrella, I could take advantage of hourly backups, which are crucial, as a majority of the sites I manage are e-commerce based.

— Ryan Logan, Founder, InfluenceWP

Moving Away from Complex Pricing and Costly Backups

Before WP Umbrella, Ryan was using another platform to manage his clients’ sites. But instead of saving time, the platform kept creating new overhead. Billing was hard to predict, and hourly backups, essential for online stores, were priced so high that using them regularly wasn’t realistic.

I was always on the lookout for something different, Ryan explains. The billing was way more complicated than it needed to be, and features like hourly backups were far too cost-prohibitive to use.

The tool didn’t scale cleanly with the business. That’s when he started looking for a replacement that could.

WP Umbrella’s Predictable Pricing & Critical Features

WP Umbrella’s transparent pricing model was one of the first things that stood out. There were no surprise charges or upsells. That made it easier to forecast monthly costs and plan ahead.

WP Umbrella’s simple, transparent, pay-as-you-go pricing was a big factor in being able to scale an agency.

It also unlocked features he couldn’t justify using before, like hourly backups.

With WP Umbrella, I could take advantage of hourly backups, which are crucial, as a majority of the sites I manage are e-commerce based.

Being able to run frequent backups without worrying about cost changed how he managed risk for his clients. 

Built for Agencies That Value Time

The real benefit, according to Ryan, is time.

An agency is looking for features that bring them time savings. WP Umbrella delivers that.

Instead of checking plugins one site at a time or switching between dashboards, everything is centralized. Updates, uptime and performance monitoring, and security tasks happen in bulk or automatically. There’s no need to babysit every task, and that frees up hours every week.

The extra time can go back into strategy, infrastructure, or simply keeping up with client needs.

Extended Look: Ryan’s Full Walkthrough of WP Umbrella

As part of his partnership with WP Umbrella, Ryan recorded a detailed walkthrough of how he uses the platform day to day. In the video, he shares how WP Umbrella fits into his agency’s workflow and takes a quick look at WP Umbrella’s pricing model, user reviews, and why working with the team has been such a positive experience.

We’ve been with WP Umbrella since its early beginnings, and it remains one of our best decisions.

Final Thoughts from InfluenceWP

Ryan continues to recommend WP Umbrella to other WordPress professionals.

I’d recommend (and do) it to any WordPress agency looking to scale, save time, and offer more value to clients, all for a super affordable cost.

That recommendation isn’t limited to agencies.

I even recommend WP Umbrella to anyone, even if they manage just a single WordPress website. It saves time, provides a redundant (or primary) backup source, keeps an eye on security, monitors domain expiration, and more.

For InfluenceWP, WP Umbrella is more than a dashboard. It’s a tool that helps the agency grow without compromising on quality or control.